Cristiana Firullo
Cristiana Firullo is a PhD Candidate at the Department of Information Science at Cornell University and Visiting Scholar at the Department of Economics at Stanford University. Her research lies at the intersection of economics, behavioural science, and digital platforms, focusing on online user behaviour and digital market design, in particular advertising, algorithmic recommendation systems, and data-driven intermediaries. She combines field experiments, large-scale behavioural data, and theoretical modelling to study how platform design choices affect consumer welfare, market outcomes, and privacy. She is a member of the Internet Behavior Experiment (IBE), a large-scale randomized field experiment on online advertising, tracking, and targeting across browsers, email, and mobile devices. She holds a BSc and MSc in Economics and Social Sciences from Bocconi University, and previously worked at Compass Lexecon (London) and Oxera Consulting LLP (Oxford).
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